Blog
Tips for contractors.
Practical advice to help you get more jobs online, win more bids, and run a tighter business.
What Makes a Contractor Website Actually Convert Leads
A website that looks good and a website that converts are two different things. Here's what actually turns visitors into phone calls, and how to tell if your site is doing it.
How Many BTU Per Square Foot for Heating in Cold Climates
In cold climates, the standard BTU rules don't cut it. Here's how many BTU per square foot you actually need for heating, what factors change the number, and what happens when you get it wrong.
The Real Cost of Not Having a Website as a Contractor
The jobs you're losing without a website never show up on your radar. Here's what that invisibility is actually costing you in real dollars every month.
How Deep Should Fence Posts Be in Cold Climates?
In cold climates, a fence post that isn't deep enough will get pushed out of the ground by frost. Here's how deep to dig based on your frost line, plus tips on concrete, gravel, and setting posts the right way.
How to Take Job Site Photos That Actually Help Your Business
Good job site photos cost nothing, take two minutes, and feed into everything from your Google profile to your website. Here's how to start taking photos that actually help your business.
Facebook vs. a Website: What Actually Gets Contractors More Work?
A lot of contractors think their Facebook page is enough. Here's what it can and can't do, and why a website is the piece that actually brings in new work.
How to Measure Roof Pitch From the Ground Without a Ladder
You don't always need a ladder to figure out a roof's pitch. Here are four ways to measure it from the ground, plus a free calculator to do the math for you.
What to Put on Your Contractor Website Homepage (And What to Leave Off)
Your homepage has about five seconds to convince a homeowner to stay. Here's exactly what to put on it, and what to leave off, so it actually turns visitors into calls.
How to Set Up Your Google Business Profile the Right Way
Your Google Business Profile shows up before your website in search results. Here's how to set it up the right way so homeowners actually find you and pick up the phone.